Sep 1: preparing an offer on a 36-month term. No final acceptance or approval.
Previous commercial context is keptA deal doesn't live in a spreadsheet.
It lives in conversations.
The patterns hide inside individual messages. Meli connects them.
Every new piece of information
leaves a mark on the big picture.
Meli remembers the past and weighs the impact of each new development. It shows you why today's view has changed.
“We can't give a date for the committee yet. We need to see the revised cash flow first.”
The approval path is still unclear.
The approval path is still unclear.
Learn the decision criteria.
Learn the decision criteria.
There is common ground with the customer; the deal is at an early stage.
An offer on a 36-month term was requested.
Commercial talks have started.
The customer's decision process is not yet clear.
Illustrative records and assessments of the same deal on different dates · Interactive product walkthrough
The deal moves on.
The context stays.
A promise made months ago, a term that changed today, a reply that's running late. Meli reads every new development together with the accumulated memory, and weighs its impact on risks, relationships, timing and the next move.
How did we get here?
What did the new information change?
Why this move now?
Works from communication records and documents. WhatsApp ingestion is partly available; a direct Gmail connection and live meeting attendance are on the roadmap.
“Why is it like this today?”
The reasoning is visible.
Meli explains today's assessment through the developments that shaped it and their cause-and-effect links. Go from there to the related finding, and from the finding to the exact sentence in the original message or document.
See not only what it thinks, but when and why it changed its mind.
The decision process is uncertain.
The credit committee date has not been confirmed.
Open concern“We can't give a date for the committee yet. We need to see the revised cash flow first.”Illustrative scenario · Sep 8
What's happening, why,
and what comes next.
Deal Doctor is the deal's deep-analysis hub: what's really going on, root causes, risks, stakeholder stances, MEDDPICC and recommended moves, all on one screen. The health score is just one of these — and every line stays linked to its source.
There's interest.
The decision path is missing.
Price talks have moved forward; the final approval mechanism is still open. The goal of the next meeting is to clarify the decision path before a new offer.
Which was the latest offer?
Track terms from assumption all the way to acceptance or rejection. Tell apart what was discussed from what was agreed.
Whose stance changed?
Track people, their roles and evidence-backed changes in stance. You stay in control of identity and role records.
Don't let open issues get lost.
Concerns, opportunities and actions become living topics. The same issue isn't opened twice; it moves forward with its history.
Silence is a signal too.
Follow progress with the chronology, process view and Gantt chart. Delays and pending items become part of the analysis's time context.
Listens to you.
Remembers the context.
Thinks with you.
“What did we think last week, and why is it different today?” Meli reaches into the deal's history, people files and previous analyses. It explains the reasoning behind a changed assessment, the events it rests on, and the uncertainties that remain.
Master the details.
Keep the big picture.
Not every message needs
the same analysis.
Quick updates for small changes. Deep diagnosis for critical developments. Meli adjusts the depth of analysis to how much the change matters.
No change
If there's no new information, the analyst doesn't run again.
No unnecessary synthesis callsSmall update
A fast local model keeps track of pending notes and how current the analysis is.
Fast maintenance layerCritical development
A strong signal or accumulated changes trigger a deep Deal Doctor analysis.
Deep synthesis + auditor roleA critical question.
Different perspectives at the table.
You convene the committee on your own deal's record. Known facts, what's been discussed and the documents go to every member as context. You write the question; if it's ambiguous, you're asked clarifying questions before the committee convenes.
You give roles to the powerful AI models you choose: legal, marketing, sales, internal control — even the other side's lawyer. Add a temperament to each role; a skeptical member and a contrarian member react differently to the same evidence. You can step into the discussion while it's running.
Opinions aren't melted into a single answer. Where they agree, what only one member saw, and why they diverge are written out separately. The model you appoint as chair then gives its own independent assessment — conditional when needed: “if this is true, A; if not, B.” You make the decision.
Should we proceed on these terms?
The price is attractive; the collateral scope is unclear and time is tight. Do we proceed on the current terms, or prepare a counteroffer?
I want to protect the timeline; the obligations shouldn't stay vague either.
Prepare a counteroffer that pins down the critical conditions.
Keep the price advantage while negotiating the collateral scope and the obligation limit. Tie the timeline to confirmed approval steps.
There's a will to move forward. Legal limits and the decision process need to be clarified.
Sales prioritizes keeping momentum; Legal prioritizes resolving the uncertainties.
Carry the two critical clauses into the counteroffer as the negotiation proposal; run the document and authority checks in parallel.
Can the collateral scope change? Who will approve? Which date is the other side confirming?
Look at the deal from more than one angle.
Weigh legal risk, negotiation room, commercial opportunity and internal-control needs at the same table.
Bring your priority into the discussion.
Ask your question, share your limits. The models respond both to you and to each other's views.
Disagreement is information, just like agreement.
Common ground, the point only one member caught, and the reason for divergence each stay separate. The chair writes its independent assessment on top of that.
The real difference is
how the information lives.
CRM and revenue intelligence tools offer AI analysis too. MeliDeals focuses on building a traceable decision foundation for long-running, high-value deals — preserving both the content and the flexibility of the deal.
See why today's assessment is what it is.
Go from the assessment to the finding, and from the finding to the source sentence. Previous assessments are kept, so you can see past ones too; the impact of new information on the analysis is visible with its reasoning.
Don't start from scratch in every meeting.
Concerns, terms and opportunities move forward with their history. Every new piece of information is assessed for its effect on the whole; Meli tells you what changed, why it changed, and what is still open.
Facts are one thing. Your reading is another.
Your subjective signals give Meli context; they don't replace evidence. You manage the deal and people records.
Pick the right intelligence for the job.
Assign local and cloud models to different roles. Manage the analyst, auditor and chat models from settings.
Scope of the comparison and sources
This section is a positioning of the product approach, not a superiority benchmark. It does not claim competitors lack anything. Official sources reviewed: Gong Revenue AI, Attio. Design/storytelling reference: Linear. Source for MeliDeals features: the Meli Deals / MeliDeals v4 analysis and Council workflow shared by the product team.
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On your next deal,
have Meli by your side.
Watch the guided tour ↗Request accessKeeps the context. Explains the change. Moves forward with you.